Google Ads
Main Issue: Over 50 freelance clients needed to drive targeted traffic and conversions through paid search, while maximizing their ROI.
Solution: I carefully set up and optimize Google Ads campaigns, focusing on a 3-6-9 ad group structure, copywriting, and keyword targeting.
Results: After around 18 weeks of optimization for each client, these were the results on average:
ROAS of 8:1
CTR of 5.4%
Conversion Rate of 4.5%